Janis Goodrich

Janis Goodrich

Director, Licensing, Bradshaw Home

Rancho Cucamonga  

Service: Licensed E-commerce Projects

https://www.bradshawhome.com

Sabina played a crucial role in developing three highly successful websites for our three major licensing brands: Dawn, Clorox, Mr. Clean for Johnson & Johnson, and Procter & Gamble. The websites—DawnKitchen.com, CloroxTools.com, and MrCleanTools.com—were built on the Magento eCommerce platform, and Sabina executed each project flawlessly from initial planning to final launch.

She meticulously planned and strategized, creating these three distinct e-commerce sites, focusing on product strategy, Salsify integrity actions, content development, UX/UI design, and effective sales funnel setups. As a result of her efforts, we experienced a remarkable 200% increase in traffic within three months, and our websites achieved first-page rankings on Google for key branded keywords. The primary goal of developing these sites was to ensure they appear prominently for any related keywords searched on Google, and we achieved this with outstanding success.

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Key Accomplishments
(2008-2024)

Google Certifications

Services